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Dressed to kill: will Boohoo’s results leave high street chains in tears?

The online retailer has been clothing itself in glory, but a £50m incentive scheme for its new boss has raised eyebrows for more than one reason

Will the brisk rise of online fashion company Boohoo continue? Incoming chief executive John Lyttle will certainly be hoping so: a £50m bonus payout depends on it.

The retailer’s interim results, out on 26 September, will illustrate whether the strong growth the company has been enjoying of late has continued. In June, it reported that sales had increased by more than 50% in the previous three months compared with the previous year as young consumers flocked to buy its inexpensive clothes.

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from The Guardian https://ift.tt/2zojN5e

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