What happened next? David Baddiel on the World Cup summer and 'It's coming home' memes: ‘One video made me cry’

The writer and comedian’s song Three Lions provided the phrase that defined the World Cup for England fans, and inspired thousands of memes. He picks his favourites

I never did believe, not really. I never thought England were going to win the World Cup. It’s not what “football’s coming home” is supposed to mean, anyway. It’s just come to mean that, as it only gets sung when England are playing well. Which is a bit weird, from my POV. I get the sense that people now think of Three Lions as football’s version of Slade’s Merry Christmas. But it isn’t. Because Christmas does happen every year. Whereas the England team playing well … doesn’t. Noddy Holder isn’t dependent on Kieran Trippier turning out to be a world-class full-back for his royalties.

But what an extraordinary summer it was. It had happened before, in 1966, and it was extraordinary then. But that was in a time before everything was recorded, and shared, and the whole country, not just Wembley Stadium, could join in; before the existence of the word meme.

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from The Guardian https://ift.tt/2UOEBLP

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